Category: Logos

We recently finished up a logo and website build for Urban Restorative, an Omaha home restoration business. The client wanted a mark and typography that matched the early 20th-century homes she specializes in restoring. So we started by digging through Landmark Heritage Preservation Commission’s excellent archive of building blueprints and culled all of the nice vintage type we could find.

From there, we settled on typography from the cover of a brochure prolific Omaha architect Everett S. Dodds published in the mid-1910s.

From there, it was a matter of reviving the hand lettering from the brochure. But with a little graph paper and patience, it’s pretty easy to break down the letter forms.

After that, it was a matter of creating a logomark based on the patterns of this salvaged door escutcheon.

After piecing all of the elements together, we ended up with a unique logo with a nod toward the history the client works to restore and preserve.

Today the great state of Nebraska turns 150 years old. To mark the occasion, I drew a little logo.


Photos by @EastOf72nd

In Omaha’s most recent round of civic nearsightedness, the Public Works department intends to tear down the 111-year-old Omaha and Council Bluffs Street Railway Company streetcar barn at 26th and Lake Streets. For the past 60 years, Public Works has used the site as a base of operations and now it intends to tear down the building for surface parking. In addition to being an architecturally significant structure, it’s an anchor of a vibrant stretch of Lake Street in a neighborhood that has otherwise been wantonly neglected by city services for decades.

With interested buyers, there’s no sense in tearing down yet another community asset to clear land for yet another open lot in North Omaha. So, it’s time again to call city council members, Mayor Stothert and Mayoral Candidate Heath Mello (who, with any luck, will be elected next year and will help put an end to the Stothert demolition drive) to show your support for saving the complex.

More information: Omaha World-Herald story and Restoration Exchange post.

As with the successful campaigns to save the Specht Building and Yates Elementary, I’ve created a logo for use in the effort. As always, it’s free to use in any way that advances the effort to preserve the building.


Here’s a full suite of logos in various formats, including vector:

District 1: Pete Festersen Phone: 402-444-5527,
District 2: Ben Gray Phone: 402-444-5524,
District 3: Chris Jerram Phone: 402-444-5525,
District 4: Garry Gernandt Phone: 402-444-5522,
District 5: Rich Pahls Phone: 402-444-5528,
District 6: Franklin Thompson Phone: 402-444-5523,
District 7: Aimee Melton Phone: 402-444-5526,

Mayor Stothert: 402-444-5000,

Heath Mello:


I designed a series of logos in support of the four century-plus-year-old buildings on the corner of 11th and Douglas Streets that Omaha Performing Arts is increasingly poised to raze in order to build what everyone recognizes as a parking garage, but they’re calling a “mixed use” building. Here’s a link to download a .zip file of the logos in various formats: ReSpecht logos

If you’re of the mindset that city leaders need to adjust their myopic, greedy, ego-driven, land-grab view of city planning, feel free to use these images in any way to voice your support. Avatars, Instagrams, Tweets, projections on the side of the Specht building, do with them what you want.

But even more important than posting pictures to social media and liking Facebook posts, call the Mayor’s hotline and tell Jean Stothert she’ll lose your vote if the city loses these buildings. Omaha Mayor’s Hotline.

Call all of the city council members and tell them they’ll lose your support if they remove the Christian Specht Building from Omaha’s list of protected structures. Omaha City Council contact information.

Call the city planning department and tell them this doesn’t fit the needs and desires of the city or its residents. Omaha Planning Board contact form

Write letters to the Omaha World-Herald voicing your love of the buildings and disgust of OPA and the city’s power play.

Call Omaha Performing Arts at 402.345.0202 and let them know how you feel.

Don’t stay silent. Don’t preach to the choir. Preach to the devils destroying the few remaining buildings of historical value in our town.













Kaley House Logo

The owners of the Kaley House Bed and Breakfast at Red Cloud spent nearly two decades meticulously restoring the 1885 Victorian home before opening it as a bed and breakfast two years ago. We designed a logo for the historic home, which was originally owned by a family with a notable business law practice in south central Nebraska. If you find yourself needing a place to stay in the Republican River Valley (perhaps for one of Red Cloud’s Willa Cather conferences), be sure to look them up. The home is beautiful.

We wanted to show a little bit of the process behind the mark. After a bunch of sketching, we reduced the logo to a simplified version of the home based on historic and contemporary photographs, carefully drawn on a tight grid.



Nite Owl logo

It’s pretty nice getting to see your work lit up in neon above one of your favorite spots in the city. Nite Owl opened at 39th and Farnam last fall, and I was privileged to design its logo. Stop in for one of the best happy hours in town (bring your own records and not only will they play them, they’ll give you a PBR for a buck) and take a look. Odds are I’ll be out on their soon-to-open patio, so say hello.

Nite Owl neon sign

Nite Owl neon sign

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Featured graphic design and illustration © 2002-2019 Hanscom Park Studio and/or our clients