Our friends with Lincoln Calling asked us to design a new logo for the annual week-long festival that draws more than 5,000 people. Playing off the shape Nebraska capitol building, the idea was to keep it simple and easy to use and apply year-after-year.
The football season is in full swing, which means Hail Varsity is, too. For the most recent issue, we tried a new approach with our cover: we did two of ’em. Art directed by Ken Jarecke and photographed by Paul Bellinger, we were inspired by Richard Avedon and worked one of the covers up in the style of his 1968 Look Magazine cover portrait of John Lennon. The interior spread is full of Kenny-Bell-meets-GQ-style fashion images with him wears a bunch of gear (and sometimes not very much gear at all) from Omaha men’s stores. The whole thing was a whole lot of fun to put together.