Category: Illustration

We worked with the inimitable Mike Smith and Andrew Norman to design Smith’s first book, “Legacy vs. Likes.” It’s an approachable, smart, quick guide for young adults (or, really, all adults) on how to use technology and social media in a way that aguments one’s passions and life rather than distract from them.  It’s full of smart ideas, touching anectdotes and a bunch of simple, concpetual illustrations.

Click here to order a copy.

Happy Eclipse day, Nebraska. Be careful out there.

Our neighbors at Grinn & Barrett Tattoo shop reached out to us to help them draw their rad, vintage neon sign. We take it as a high compliment when tattoo artists ask us to draw something for them.

We love the history of the sign: a previous owner salvaged it from a Villisca, Iowa motel and retrofitted it for the tattoo shop.

We liked drawing the original so much, we had to give it a by-night look, too.

Friends and neighbors inCOMMON Community Development hosted a walking tour for the Neighborhood USA national conference last weekend. In preparation for it, and to help support their mission (which includes introducing a lot of people to Hanscom Park’s fair neighborhood), we designed a walking tour map for them, along with some temporary wayfinding for the conference tour. We used temporary chalk spray paint and custom laser cut stencils from the good people at MTRL, and with the help of inCOMMON’s Evelyn, marked each stop.

At the heart of both project is 13 unique logos for a selection of the community assets highlighted on the map and featured on the walk. These are part of a larger suite of logos (40-50 in total) that will be part of a project we launch later in the summer (consider this a sneak peek).




The sun is out, baseball season is in stride, and the College World Series is a month away. To celebrate, I teamed up with the good people at Omaha Screen Co. to revive the logo of the 1927 Omaha Buffaloes for a long-sleeved baseball-T. Snag one at the Ak-Sar-Ben Farmer’s market this summer, or here.


We recently finished up a logo and website build for Urban Restorative, an Omaha home restoration business. The client wanted a mark and typography that matched the early 20th-century homes she specializes in restoring. So we started by digging through Landmark Heritage Preservation Commission’s excellent archive of building blueprints and culled all of the nice vintage type we could find.

From there, we settled on typography from the cover of a brochure prolific Omaha architect Everett S. Dodds published in the mid-1910s.

From there, it was a matter of reviving the hand lettering from the brochure. But with a little graph paper and patience, it’s pretty easy to break down the letter forms.

After that, it was a matter of creating a logomark based on the patterns of this salvaged door escutcheon.

After piecing all of the elements together, we ended up with a unique logo with a nod toward the history the client works to restore and preserve.

HPS’s most fun project of the early part of 2017 has been a series of six full-page illustrations featuring more than 60 Omaha landmark buildings for The Omaha World-Herald‘s annual Outlook section. The goal was to use uniform, thin stroke weights to create a heavy image with lots of contrast. Similarly, the buildings were simplified elements in a sea of dense pattern and detail. The very simple color scheme (four colors: blue, green, black and grey) kept things from getting too noisy, and also suited the newsprint background. Even the slight shifts in registration help its simple, lo-fi but highly detailed look.

A few highlights from the lot.

Transmississippi Exposition Arch of the States

Warren Buffett’s home

UNMC Medicine Fred and Pamela Buffett Cancer Center

Plattsmouth’s Carnegie Public Library

Omaha Central High School

Creighton University Administration Building

Dundee Theater

Dundee Elementary

Mercer Block No. 3 (M’s Pub and Nouvelle Eve)

Mutual of Omaha

Storz Mansion

Vinton Theater

Henry Doorly Zoo

With the (very long) 2016 election season closing in the next 36 hours or so (we hope), and with a seemingly universal disdain for the process, we look back at a Hail Varsity project from the spring, in primary season. Each year the publication conducts an informal survey of Husker fans, and with stumping and polling and voting on everyone’s minds, we decided to present the data in a Nate-Silver-meets-ESPN-Magazine sort of way.

We produced campaign buttons for Huskers heroes of the past, largely based on the designs of historic pinbacks from the past century. Then we designed survey data with the same visual vocabulary you’d see on political sites.

While we encourage everyone to vote, it’s inadvisable to write-in Tommie Frazier (compelling though it may be).
















Hail Varsity poster design

With three weeks left until the start of the college football season, it’s time again for the release of Hail Varsity’s annual schedule poster. This year I illustrated the facade of West Stadium. You can find your copied at select retailers around Lincoln and Omaha, but the best and easiest way to get your hands on one is to plunk down a buck here (seriously, ONE dollar). While you’re there, check out the other other sweet merchandise before the season starts.

Hail Varsity Firmly Rooted cover

On short notice a few weeks ago, we were tasked with coming up with a plan B cover option for in issue of Hail Varsity whose deadline was rapidly approaching. Such is the nature of magazine publishing. While stressful, it’s at the same time one of the most fun situations to be in. Time ticking down, you have to come up with and execute a killer idea. Out came the glue, construction paper and Xacto blades, and we went to work. The story was about the families of brothers who have passed through the Huskers’ football locker room, so we went with a family tree approach. It took all of the twelve hours available, but was fun to work on for every one of those hours. Big thanks to the guys at Admiral District for photographing the image on 20 minutes notice nearing midnight on a Sunday.

Hail Varsity cover cut paper illustration Hail Varsity cover cut paper illustration

Hail Varsity cover cut paper illustration Hail Varsity cover cut paper illustration

Hail Varsity cover cut paper illustration Hail Varsity cover cut paper illustration

3060 Woolworth Ave. Omaha, NE 68105 | 402-517-1228 | © 2014-2017 Hanscom Park Studio
Featured graphic design and illustration © 2002-2017 Hanscom Park Studio and/or its clients