The Blog


Hail Varsity Firmly Rooted cover

On short notice a few weeks ago, we were tasked with coming up with a plan B cover option for in issue of Hail Varsity whose deadline was rapidly approaching. Such is the nature of magazine publishing. While stressful, it’s at the same time one of the most fun situations to be in. Time ticking down, you have to come up with and execute a killer idea. Out came the glue, construction paper and Xacto blades, and we went to work. The story was about the families of brothers who have passed through the Huskers’ football locker room, so we went with a family tree approach. It took all of the twelve hours available, but was fun to work on for every one of those hours. Big thanks to the guys at Admiral District for photographing the image on 20 minutes notice nearing midnight on a Sunday.

Hail Varsity cover cut paper illustration Hail Varsity cover cut paper illustration

Hail Varsity cover cut paper illustration Hail Varsity cover cut paper illustration

Hail Varsity cover cut paper illustration Hail Varsity cover cut paper illustration

The Blackstone Farnam Festival asked us to be one of this year’s sponsors and to design a poster and a logo for them. They screen printed up nice on some French Speckletone Madero Beach paper.

It was a riot drawing up simplified, gridded versions of every the building on Farnam St. between 35th and 41st Sts.

Blackstone Farnam Festival poster

Blackstone Farnam Festival poster

Blackstone Farnam Festival poster

Blackstone Farnam Festival poster

A video posted by @hanscomparkstudio on

Blackstone Farnam Festival logo

The logo mark is based on Omaha Street signs used in the 1940s, when The Blackstone District, then called West Farnam, was still accessible by streetcar.

Blackstone Farnam Festival logo


3060 Woolworth Ave. Omaha, NE 68105 | 402-517-1228 | contact@hanscompark.com
hanscompark.com © 2014-2017 Hanscom Park Studio
Featured graphic design and illustration © 2002-2017 Hanscom Park Studio and/or its clients